At a High Level

I’ve written the first pieces of press for what have since become million- and billion-dollar companies. I’ve developed detailed content plans and nurtured graduate school prospects from inquiry through to application. I’ve mentored student entrepreneurs on PR strategies and built lesson plans for Emerson College’s Digital Publishing Essentials course.

Now, for the Nitty Gritty

I started my career at digital media company BostInno as a tech and education reporter. While there, I launched the site's education vertical, advanced to associate editor, and wrote nearly 3,500 articles. I later served as a contributing writer for Boston magazine and have freelanced for Boston.com, 2U, Flybridge Capital, and Nylon. My work has been cited in the Wall Street Journal, Businessweek, Inside Higher Ed, and more.

I transitioned my love of higher ed reporting into a higher ed career—first at Northeastern University and now at Harvard Business School Online as the director of marketing and communications. I’ve written everything from banner ads and social media messaging to long-form e-books and website copy.

On a typical day, I’m overseeing HBS Online’s organic marketing strategy, brand messaging, events, and Community and managing a team of brilliant content and social media strategists. More details are on my LinkedIn, but I think you get the gist. 

If you’re interested in reading some of my writing, here’s just a small sampling of clips: 

• Why Emotional Intelligence Is Important in Leadership

• 11 Questions to Ask Before Joining a Startup

• How to Effectively Pitch a Business Idea

• There's a Yelp for Fertility Doctors and Clinics

• MIT Startup Aims to Change the Future of Advertising

Everything Else

Some other fun facts about me: 

• I earned my bachelor's degree at Emerson College and hold a master's degree in media innovation from Northeastern University

• I've spoken on panels and shared my insights on startup PR, how to encourage student entrepreneurship, content marketing trends, and the importance of emotional intelligence

• I’ve also dabbled with podcasts and chatted on-air about the Boston innovation community, organic marketing, and how to perfect your content strategy

Are you interested in chatting further?